Team Poppy Dowd Place Activation Lead Poppy has a background in retail marketing and is a specialist in visual merchandising. Poppy creates successful events and engaging on-site activations that make up the wider place making strategy. Related Insights Culture, Opinion Beyond the Action Figure: What our AI Experiment Taught Us About Creativity, Copyright and our Colleagues Insights Using Events and Activations to Increase Office Lettings: A 5-Minute Masterclass by DS.Emotion Insights, Opinion The Future of City Activations