Branding

A great brand creates a memorable impression on its audience. It also allows your customers and clients to know what to expect from your place, services or products. It distinguishes you from your competitors and clarifies what it is you offer that makes you a better choice.Our branding process has the following stages:Discovery. Research & uncover all the information we need so we’re able to make informed, long-lasting recommendations.Strategy. Extract and articulate the guiding principles for the brand, and explain them in a unique, attractive way everyone will understand.Creative. Carefully choose & create the concepts, visuals, words and actions that will best communicate and demonstrate your brand.Application. Use your Brand Guidelines to rigorously apply brand rules (minimum brand activity) and to audit all your corporate communication.

Design

Whether building a website, creating a logo or crafting beautiful print materials we begin and end with your brands central proposition, ensuring seamless and consistent communications.

Logos
A clear and memorable brand mark that makes marketing material, signage and stationary easily identifiable.

Graphic Design
Anything from posters to process diagrams, created to look great so that people are more likely to pay attention and understand your message.

Digital Design
Social media assets, websites and content or any other on-screen UI (user interface) designed to meet online best practice whilst staying on-brand.

websites

We create websites that help brands engage and inform visitors; educating them about your offer and encouraging them to get in touch. We’ve been nominated multiple times for Best Website at the Property Marketing Awards. We’ve designed, built & now host websites for over 100 property brands and our web-developers have an average of 15 year’s experience. It’s this expertise that drives our client-control approach. This approach gives clients a beautiful pixel-perfect website; then makes it easy and cost-free for them to keep it up to date. Services include:

Site Maps & UX Planning
Responsive Design & UI
WordPress Development to WCAG Accessibility Standards a black and white photo of a computer mouse
Google Analytics & Reporting

Our property focus means we’re also great at things like:
Maps & Floor Plans
Availability Listings
Virtual Tours & 360s

Mobile Apps

Our bespoke mobile applications can be branded to your scheme and deliver a host of useful functions and resources right to your occupiers fingertips. From organising community events, ordering a cleaning service or logging a required repair, they make it easy to look after your customer and occupiers’ needs.

Connected communities
Report & repair
Soundscapes & Audio Tours

Place Activation

We target the people engaged with your scheme using both physical and online spaces to create effective meeting points. The collaborative activities and community groups created via these touch points lead to positive and sustainable relationships with your development or place.

Event Management
Impactful events including pop-up performances and experiences that define the place.

Place Activation
We develop programmes of work-place and public realm activities with supporting online communications tools, building a sence of community and inclusion.

Installations

Marketing Suites, wayfinding materials and environmental installations, essential in effective place branding.

Email & CRM

Attracting clients, occupiers and consumers to your development via email is no easy task, requiring both creative impact and timely intervention to really grab your customer’s attention. We have both the creative and in-house production teams to deliver that for you.

Email Newsletters
Email flyers and direct marketing
Automated email programs

Film & Photography

We have over 25 years of art direction and production experience and create stunning integrated campaigns using the best imagery, footage and graphics, woven together to tell your story beautifully and effectively.

Investor immersion
Films especially designed for foreign and UK investors that take them on an informative tour of the scheme or place (real or CGI) as well as immersing them in the local culture.

Photos & video for social media
Exciting animations and local highlights to add to all SM channels that make a development even more memorable and shareable.

Brand stories
Short films and corporate videos that tell a whole brand story. A video can seamlessly integrate history, imagery, key messages, public and stakeholder viewpoints and grand visions into an easily shareable piece.

Animation & Illustration

We have won awards for campaigns that use iconic graphics to capture the unique essence of a scheme, destination or place. Combining user friendly animations with emotive music and messages, helps to achieve stand out in a competitive market place.

Logo animations
Eye catching animations that draw attention to your brand and make it more memorable. Stand out in crowded event spaces or create impact at the start of a presentation.

Highlights & Timelines
Hold people’s attention with music and movement while you share a long brand-story or full company history. We produce anything from moving timelines to animated infographics.

Explainer videos
The majority of decision makers prefer short videos to reading documents so animations are a simple and effective way of getting your message out there.

Content Creation

We create persuasive and compelling content that articulates the benefits of your development in the best format for print, digital and social media pages.

Website and blog content
We provide all the digital content you need including website pages, product PDS , blogs and email newsletters.

Brochure copy
We can quickly create persuasive brochure content and articulate the benefits of your development, product or place.

Social media posts
Including Twitter, Facebook, Instagram and LinkedIn etc. We produce images, captions and longer copy (such as LinkedIn posts) that demonstrate the culture and up to the minute opinion, designed to motivate customers to engage your audience further.

Direct Marketing

A useful targeting tool as part of a comprehensive launch, renewal or rebranding campaign direct marketing provides an extra opportunity for you to spread the word to potential local and regional consumers and businesses. Our stunning graphics and photography ensure your scheme and brand will stand out both online and in print.

Newspapers
Invitations
Welcome Packs
Information Packs
Emailers